![]() The campaign was also supported by the state and central governments leading to renewed Covid awareness and action across villages. The channel launched last year on 20 September, following a mega campaign- “Quality Andhray News First, News First Andhray Quality” (Quality means News First, News First means Quality).įocussing on the pandemic coverage, News First took its campaign to the villages with “HaLLEE Chalo” (Let’s go Village-ward, Drive away Corona - Save Villages). Mumbai: Kannada news channel – ‘News First’ has turned one, bagging accolades with its quality reporting, and refined language that has clicked with Karnataka’s news viewing audiences.Īccording to the channel, the advertisers too have seen the potential in the new entrant, considering the number of advertisers it has onboarded over the past year.
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